What Newspapers Can I Use for NY LLC Publication?
You cannot simply choose any newspaper to satisfy the New York LLC publication requirement.
One newspaper must be a daily newspaper.
The other must be a weekly newspaper.
The notice must appear once per week for six successive weeks in both newspapers.
This distinction is important because many business owners search online for the cheapest legal advertising option and assume they can place their LLC notice in whichever newspaper offers the lowest rate.
That is not how the New York LLC publication requirement works.
The newspapers must satisfy the county clerk designation requirement. If you publish in a newspaper that was not properly designated for your LLC, the publication may not count toward the statutory requirement.
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Start Your LLC Publication →Quick Answer: Can I Choose My Own Newspapers?
Generally, no.
The county clerk controls which newspapers qualify for LLC publication.
Depending on the county, the clerk may:
- Assign two specific newspapers to your LLC
- Maintain a rotating list of qualifying newspapers
- Publish a list from which approved newspapers may be selected
- Organize approved weekly newspapers by town
- Require you to submit your Department of State filing receipt before receiving newspaper designations
This is why the publication process can look different in Brooklyn, Queens, Manhattan, the Bronx, Suffolk County, Albany County, Nassau County, or another part of New York.
The underlying New York law is the same, but the local newspaper designation procedure can vary.
What Does New York Law Require?
For a typical domestic New York LLC, the publication requirement generally works like this:
- The LLC files Articles of Organization with the New York Department of State.
- The Articles identify the New York county where the LLC office is located.
- The county clerk designates the qualifying newspapers.
- The LLC publishes its notice in one daily newspaper.
- The LLC publishes the same required information in one weekly newspaper.
- Both notices run once per week for six successive weeks.
- Each newspaper issues an Affidavit of Publication.
- The LLC prepares a Certificate of Publication.
- Both newspaper affidavits are attached.
- The Certificate of Publication is filed with the New York Department of State.
The newspaper designation is therefore not a minor detail.
It is one of the core elements of the publication requirement.
Why Does the County Clerk Choose the Newspapers?
New York's publication statute specifically gives the county clerk the role of designating the newspapers.
The reason is that the publication requirement is tied to the county where the office of the LLC is located.
A qualifying publication is not determined simply by:
- Whether the newspaper has a website
- Whether it covers New York news
- Whether it circulates statewide
- Whether it is inexpensive
- Whether another LLC used it
- Whether it accepts legal advertisements
The newspaper must satisfy the statutory and county designation requirements.
That means a publication can accept legal notices and still not necessarily be the newspaper you are authorized to use for your particular LLC.
One Daily Newspaper and One Weekly Newspaper
New York generally requires publication in two different newspapers:
One newspaper printed daily
and
One newspaper printed weekly
Both notices must run once per week for six successive weeks.
The requirement does not mean that your notice must appear every day in the daily newspaper.
Even though one of the publications is a daily newspaper, the LLC notice itself generally runs once per week.
For example:
- Daily newspaper: LLC notice appears every Tuesday for six successive weeks.
- Weekly newspaper: LLC notice appears in each weekly edition for six successive weeks.
After both newspapers complete their publication schedules, they issue Affidavits of Publication.
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Start Your LLC Publication →What Determines Which County You Publish In?
The relevant county is generally the county listed for the office of the LLC in the company's New York filing.
For a domestic LLC, this is the county identified in the Articles of Organization.
For example:
- Albany County
- Bronx County
- Erie County
- Kings County
- Nassau County
- New York County
- Queens County
- Richmond County
- Suffolk County
- Westchester County
The county matters because each county can have its own newspaper designation procedure. If your Articles of Organization list Kings County, you generally cannot decide to publish in Albany County simply because Albany County newspapers are cheaper.
If you're not sure in which county you need to publish your notice, you can use our New York Entity Search to find out county where you need to publish your LLC in.
If the LLC legitimately changes its office county before publication, the state filing should be updated first by filing the Certificate of Change.
Can I Use a Newspaper in Another County?
Normally, publication is tied to the county where the LLC office is located.
However, New York law includes a limited exception.
If the LLC's county does not have an appropriately designated daily newspaper or weekly newspaper, the publication may be made in a qualifying newspaper in a contiguous county, provided the newspaper satisfies the other applicable requirements.
This is an exception rather than the general rule.
You should not interpret it as permission to shop around neighboring counties for cheaper advertising.
The normal rule remains publication in newspapers designated for the LLC's county.
Can I Use an Online Newspaper?
Simply publishing your LLC notice on a website does not satisfy the publication requirement.
New York's statute is based on publication in qualifying newspapers designated by the county clerk.
Many traditional newspapers also publish their legal notices online. That online posting may accompany the newspaper publication, but it does not mean that any online news website can substitute for the required newspaper.
For example, posting the notice on:
- Your own business website
- A local blog
- An online classifieds website
- A digital press-release site
- A general online news portal
does not replace publication in the designated newspapers.
Can I Use the Cheapest Newspaper?
Only if that newspaper is one of the newspapers properly designated for your LLC.
Price alone does not determine eligibility.
This is one of the biggest mistakes LLC owners make when attempting publication themselves.
They search for:
cheap legal newspaper New York
or:
cheap LLC publication newspaper
and select the least expensive advertising option.
If the county clerk did not designate that newspaper, the publication may not count.
The correct order is:
- Determine the correct county.
- Determine which newspapers are designated.
- Compare or confirm pricing within the permitted options.
- Place the notice.
Do not reverse those steps.
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Start Your LLC Publication →Newspaper Selection Is Different From County to County
There is no single statewide newspaper list for every LLC.
Different county clerks administer the designation process differently.
This means a publication workflow that works perfectly in Suffolk County may not work the same way in Kings County.
Below are several useful examples.
Kings County LLC Publication Newspapers
Kings County is Brooklyn.
If your LLC filing lists Kings County, the Kings County Clerk handles the newspaper designation.
Kings County uses an assignment process.
After the LLC's paperwork has been processed by the New York Department of State, the county clerk requires copies of the filing receipt in order to assign the two local newspapers for publication.
That means a Brooklyn LLC owner should not simply choose two Brooklyn newspapers independently.
The county clerk assigns the newspapers.
This is especially important because Kings County publication is one of the more expensive publication markets in New York.
Choosing the wrong paper in an attempt to save money could result in paying for publication that does not satisfy the requirement.
Queens County LLC Publication Newspapers
Queens County uses a rotating newspaper assignment system.
The Queens County Clerk maintains a rotating list and assigns publications in the order requests are received.
To obtain the publication designation, the LLC owner generally provides a copy of the original filing receipt from the New York Department of State.
This means the particular newspapers used by one Queens LLC may not necessarily be the exact same pair assigned to another LLC later.
The rotation is part of the county's process.
If your LLC lists Queens County, obtain the current designation rather than relying on an old blog post or another company's publication records.
Bronx County LLC Publication Newspapers
The Bronx County Clerk also uses a rotating list for LLC publication newspaper assignments.
The clerk requires the LLC filing receipt from the New York Department of State showing Bronx County in order to provide the current newspaper designations.
Again, this is a good example of why searching online for a static "Bronx LLC newspaper list" can be misleading.
The current assignment should come from the county clerk process.
New York County LLC Publication Newspapers
New York County means Manhattan.
For an LLC or PLLC publication designation, the New York County Clerk currently requests documentation that includes the filing receipt showing New York County as well as the Articles of Organization.
The county then provides the required publication information.
Manhattan is known for relatively high LLC publication costs, which makes it especially tempting for business owners to search for cheaper newspapers independently.
But the same rule applies: the newspapers must be properly designated.
Suffolk County LLC Publication Newspapers
Suffolk County provides a particularly useful example because the county clerk publishes an approved LLC newspaper list.
The current published guidance identifies:
Daily newspaper: Newsday
The county then provides approved weekly publications organized by town.
Weekly options are listed for towns including:
- Babylon
- Brookhaven
- East Hampton
- Huntington
- Islip
- Riverhead
- Shelter Island
- Smithtown
- Southampton
- Southold
This makes Suffolk County different from counties that directly assign two specific newspapers through a rotating system.
The weekly newspaper relevant to an LLC may depend on the town associated with the publication.
Suffolk County Weekly Newspaper Examples
The Suffolk County Clerk's published list includes examples such as:
Babylon
- Babylon Beacon
- Amityville Record
- Long Island Business News
Brookhaven
- South Shore Press
- Long Island Advance
- The Village Beacon Record
- Brookhaven Messenger
East Hampton
- East Hampton Star
- Southampton Press Eastern Edition
- Dan's Papers
Huntington
- The Long-Islander
- The North Shore Leader
- The Times of Huntington
- Long Island Business News
Islip
- Suffolk County News
- Long Island Business News
- Islip Messenger
Riverhead
- News Review
- Dan's Papers
- Long Island Business News
Southampton
- Southampton Press Western Edition
- Sag Harbor Express
- Dan's Papers
Southold
- Suffolk Times
- News Review
- Long Island Business News
These newspaper lists can change, so the current county clerk list should always be checked before publication begins.
Why You Should Not Rely on Old Newspaper Lists
Newspapers close.
Newspapers merge.
Publication schedules change.
Legal advertising eligibility can change.
County clerks may update designation lists or rotate newspaper assignments.
For those reasons, a newspaper mentioned in:
- An old blog article
- A Reddit post
- A five-year-old forum discussion
- Another LLC's affidavit
- An old county PDF
- A previous publication order
should not automatically be assumed to qualify today.
Always verify the current newspaper designation.
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Start Your LLC Publication →Can Two LLCs in the Same County Use Different Newspapers?
Yes.
This can happen for several reasons.
A county may:
- Use a rotating assignment system
- Offer multiple approved newspapers
- Assign weekly newspapers according to town
- Change designations over time
For example, two Queens LLCs formed at different times could potentially receive different newspaper assignments because Queens uses a rotating system.
Two Suffolk County LLCs may use different weekly newspapers because they are associated with different towns.
The fact that another LLC used a particular newspaper does not guarantee that your LLC should use the same one.
Does the Newspaper Need to Be Located in the Same Town as My Business?
Not necessarily.
The statutory requirement is county-based, and the exact designation procedure depends on the county.
Some counties organize approved newspapers according to towns, while others assign papers through the clerk.
The important question is not simply:
Where is the newspaper's office?
The important question is:
Has this newspaper been properly designated for my LLC publication?
Does My Business Address Determine the Newspapers?
Not always directly.
Several different addresses can appear in an LLC's records:
- Office county
- Principal business address
- Address for service of process
- Registered agent address
- Owner's mailing address
These are not necessarily the same.
For publication purposes, the key starting point is the county where the LLC office is located as reflected in the applicable New York filing.
That county determines which county clerk controls the newspaper designation process.
Is the Registered Agent's County the Publication County?
Not necessarily.
Some LLCs use a registered agent located in a different county from the LLC's stated office county.
Do not automatically publish in the registered agent's county.
Review the company's state filing and identify the county listed for the LLC office.
If you are unsure which county applies, resolve that issue before placing the newspaper notices.
What Information Do I Need to Get Newspaper Designations?
Requirements vary by county, but commonly requested documents include:
- New York Department of State filing receipt
- Articles of Organization
- LLC legal name
- Filing date
- County shown in the filing
New York City county clerks commonly use the Department of State filing receipt as part of the newspaper assignment process.
Do not discard your filing receipt after forming the LLC.
It can be important for publication.
Can the Newspaper Prepare My LLC Notice?
Some newspapers may help format the notice based on information you provide.
Others expect you to provide publication-ready text.
However, the newspaper generally is not responsible for determining whether all of your underlying LLC information is legally correct.
You should confirm:
- Exact LLC legal name
- Filing date
- County
- Principal business location, if applicable
- Service-of-process address
- Registered agent information, if applicable
- Dissolution date, if applicable
- Business purpose
A formatting service from a newspaper is not the same as legal or filing review.
Will Both Newspapers Use Exactly the Same Formatting?
Not necessarily.
Legal newspapers often have their own formatting conventions.
One newspaper may abbreviate Secretary of State of New York as SSNY. Another may use Secy. of State of NY.
A newspaper may abbreviate Articles of Organization as Arts. of Org.
These differences can be normal.
The key requirement is that the published notice contains the required substance and that the correct newspapers complete the required publication.
See actual LLC Publication Notice Examples for domestic and foreign entities.
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Start Your LLC Publication →How Long Must Each Newspaper Run the Notice?
Each designated newspaper generally publishes the LLC notice:
Once per week for six successive weeks.
That means both newspapers must complete six weekly publications.
The daily newspaper does not need to run the notice every day for six weeks.
It is still generally one insertion per week.
Do Both Newspapers Have to Start on the Same Day?
No.
A daily and a weekly newspaper may have different publication schedules.
For example:
- Daily newspaper first notice: Monday
- Weekly newspaper first notice: Thursday
The important point is that each newspaper completes its own six successive weekly publications.
This also means one newspaper may finish its six-week requirement several days before the other.
What Happens After the Newspapers Finish?
Each newspaper provides an Affidavit of Publication.
Because two newspapers are required, the LLC generally receives two affidavits.
Those affidavits prove:
- Which newspaper published the notice
- When publication occurred
- That the publication ran for the required period
- What notice was published
The affidavits are then attached to the Certificate of Publication.
Where Is the Certificate of Publication Filed?
The completed Certificate of Publication and the newspaper affidavits are filed with the New York Department of State.
They are not simply returned to the county clerk.
The county clerk handles newspaper designation.
The Department of State handles the final Certificate of Publication filing.
This division of responsibilities is a common source of confusion.
What Is the Certificate of Publication Filing Fee?
The current New York Department of State filing fee for the Certificate of Publication is:
$50
This is separate from the newspaper advertising cost.
When comparing LLC publication services, ask whether the quoted price includes:
- Daily newspaper cost
- Weekly newspaper cost
- Affidavit collection
- Certificate of Publication preparation
- $50 Department of State filing fee
- Final filing
- Completion records
How Much Do the Newspapers Cost?
There is no single statewide rate. Each newspaper sets its own legal advertising price.
Costs depend heavily on the county. That is why LLC publication can be relatively affordable in one county and very expensive in another. For example, LLC Publication Online currently offers county publication packages such as:
- Albany County: $349
- Suffolk County: $649
- Richmond County: $749
- Kings County: $1,149
The difference is largely driven by the newspaper market and county-specific publication requirements.
Why NYC Newspaper Publication Can Be Expensive
New York City's five counties are:
- Bronx County
- Kings County
- New York County
- Queens County
- Richmond County
Legal advertising rates in these counties can be significantly higher than in many upstate counties.
New York law also applies a specific designation standard for counties located within a city of one million or more people.
The result is that publication in Manhattan, Brooklyn, Queens, the Bronx, or Staten Island can cost substantially more than publication in a lower-cost county.
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Start Your LLC Publication →Can I Change Counties to Use Cheaper Newspapers?
Potentially, but you cannot simply select another county's newspapers while leaving the original county in your LLC filing.
If the LLC legitimately changes the county where its office is located, the company may be able to update the state record before publication begins.
Once the county change is accepted, publication would generally proceed based on the updated county.
Changing counties is a separate compliance decision, not simply a newspaper-shopping strategy.
Can I Publish in Albany County to Save Money?
Only if Albany County is properly the county associated with the LLC office.
Albany County is known for comparatively affordable LLC publication, which leads many business owners to ask whether they can publish there instead of New York City.
If your filing says Kings County, for example, you cannot simply choose Albany newspapers because they are cheaper.
The county must first be properly changed if a legitimate county change is appropriate.
Domestic LLC vs. Foreign LLC Newspaper Requirements
Foreign LLCs also have a New York publication requirement.
A foreign LLC is a company originally formed outside New York that files an Application for Authority to do business in New York.
Examples include:
- Delaware LLC
- Florida LLC
- Wyoming LLC
- New Jersey LLC
- Illinois LLC
- California LLC
Foreign LLCs generally follow the same core newspaper structure:
- Two newspapers
- One daily
- One weekly
- County clerk designation
- Six successive weeks
However, the notice wording differs because a foreign LLC publishes information about its original formation and New York authorization rather than New York Articles of Organization.
The newspaper selection rule remains county-based.
What About PLLCs?
Professional service limited liability companies, or PLLCs, are also generally subject to a similar publication requirement.
New York law requires publication in two county-designated newspapers for six successive weeks.
Because PLLCs can have profession-specific filing requirements in addition to publication, make sure the correct notice and publication procedures are used.
What Happens If You Use the Wrong Newspaper?
This can be an expensive mistake.
New York law states that a notice published in a newspaper other than the newspaper or newspapers designated by the county clerk does not count as one of the required publications.
That could mean:
- Six weeks of advertising expense wasted
- A delayed Certificate of Publication
- A missed 120-day deadline
- Having to republish
- Additional newspaper costs
- Additional administrative work
This is why newspaper designation should be confirmed before the first notice runs.
What If the Newspaper Stops Publishing During the Six Weeks?
This is unusual, but if a newspaper becomes unable to complete the required run, the situation should be addressed immediately.
Do not simply replace the newspaper with another one on your own.
Contact the county clerk or your publication service to determine how the remaining publication requirement should be handled.
The replacement newspaper should satisfy the applicable designation requirements.
What If the Newspaper Misses One Week?
Publication must occur once per week for six successive weeks.
If a required insertion is missed, contact the newspaper promptly.
The newspaper should determine whether the publication schedule needs to be extended or corrected.
Do not assume that five weeks plus a missed issue automatically satisfies the six-successive-week requirement.
Should I Contact the County Clerk or the Newspaper First?
If you are handling publication yourself, the safest sequence is generally:
Step 1: Confirm Your County
Review the Articles of Organization or Application for Authority.
Step 2: Contact or Review the County Clerk
Determine how the county handles newspaper designation.
Step 3: Obtain the Proper Designations
Do not guess.
Step 4: Contact the Newspapers
Once the newspapers are known, obtain pricing and submission instructions.
Step 5: Prepare the Notice
Use accurate LLC information.
Step 6: Start Publication
Confirm the first publication dates.
Step 7: Track Six Successive Weeks
Make sure both publications complete the required run.
Step 8: Obtain Both Affidavits
Each newspaper should issue proof of publication.
Step 9: File the Certificate of Publication
Attach the affidavits and submit the filing to the New York Department of State.
Newspaper Selection Checklist
Before paying for your LLC publication, confirm:
- Correct LLC legal name
- Correct office county
- Department of State filing receipt available
- County clerk newspaper designation obtained
- One qualifying daily newspaper identified
- One qualifying weekly newspaper identified
- Both newspapers accept your publication notice
- Pricing confirmed
- Notice text reviewed
- First publication dates confirmed
- Six-week schedule confirmed
- Affidavit procedure confirmed
- Certificate of Publication process understood
If you cannot confidently check all of these boxes, resolve the issue before the first ad runs.
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Start Your LLC Publication →Common Mistakes When Selecting NY LLC Publication Newspapers
Choosing a Newspaper From Google
A search result does not establish that a newspaper is designated by the county clerk.
Choosing the Cheapest Paper
The cheapest newspaper is irrelevant if it does not qualify.
Using Newspapers From the Wrong County
Publication is normally county-specific.
Assuming Another LLC's Newspapers Will Work for Yours
Rotating assignments and town-specific lists can result in different publications.
Using an Outdated Newspaper List
Designation lists can change.
Confusing Daily Circulation With Daily Publication
The statutory requirement concerns a newspaper printed daily, not merely a website updated every day.
Assuming an Online Legal Ad Is Enough
Online publication alone does not replace the statutory newspaper requirement.
Contacting Newspapers Before Confirming the County
Start with the LLC filing, not the advertising market.
Forgetting to Obtain Affidavits
The newspaper run is not the end of the process.
Why Use LLC Publication Online?
New York LLC publication looks simple when reduced to one sentence:
Publish in two newspapers for six weeks.
In practice, the difficult part is everything surrounding that sentence.
You need to determine:
- The correct county
- The county clerk procedure
- The correct daily newspaper
- The correct weekly newspaper
- The correct notice wording
- The publication schedule
- The affidavit process
- The Certificate of Publication filing
LLC Publication Online handles these steps as one managed process.
Our service is designed to include:
- Review of your LLC filing information
- County-specific newspaper coordination
- Publication notice preparation
- Daily newspaper placement
- Weekly newspaper placement
- Six-week publication tracking
- Affidavit collection
- Certificate of Publication preparation
- Department of State filing
- Final completion records
You do not have to call county clerks, compare newspaper lists, track publication dates, or chase affidavits yourself.
Frequently Asked Questions About NY LLC Publication Newspapers
What newspapers can I use for NY LLC publication?
You generally must use one daily and one weekly newspaper designated by the county clerk for the county where your LLC office is located.
Can I choose any newspaper?
No. A newspaper must satisfy the county clerk designation requirement.
Can I choose the cheapest newspaper?
Only if that newspaper is properly designated for your LLC publication.
Do I need one newspaper or two?
Two newspapers are generally required: one daily and one weekly.
How long do the newspapers run the notice?
The notice generally runs once per week for six successive weeks in both newspapers.
Do I have to publish every day in the daily newspaper?
No. The LLC notice generally appears once each week even though one of the required publications is a daily newspaper.
Who chooses the newspapers?
The county clerk designates the newspapers. The specific procedure varies by county.
Can I use an online newspaper?
An online-only publication does not generally substitute for publication in the qualifying county-designated newspapers.
Can I use a newspaper outside my county?
Normally, publication is in the LLC's county. New York law includes a limited contiguous-county exception when an appropriately designated daily or weekly newspaper is unavailable in the LLC's county.
What newspapers are used in Kings County?
The Kings County Clerk assigns two local newspapers after receiving the required Department of State filing documentation.
What newspapers are used in Queens County?
Queens uses a rotating list and assigns newspapers after receiving the LLC filing receipt.
What newspapers are used in the Bronx?
The Bronx County Clerk also uses a rotating newspaper assignment list.
What newspapers are used in New York County?
The New York County Clerk provides publication designations after receiving required LLC filing documentation.
What daily newspaper is used in Suffolk County?
The Suffolk County Clerk's published approved list identifies Newsday as the daily newspaper.
What weekly newspaper is used in Suffolk County?
The approved weekly newspaper depends on the applicable town and the current county clerk list.
Can the newspaper prepare my notice?
Some newspapers may help format the notice, but you remain responsible for providing accurate LLC information.
What happens after six weeks?
Each newspaper issues an Affidavit of Publication. The affidavits are attached to the Certificate of Publication filed with the New York Department of State.
What happens if I publish in the wrong newspaper?
Publication in a newspaper that was not properly designated may not count, potentially requiring republication.
Can LLC Publication Online select the newspapers for me?
We handle the county-specific newspaper coordination as part of our publication service so you do not need to navigate the designation process yourself.
Final Thoughts: Verify the Newspapers Before You Publish
One of the most important rules in New York LLC publication is also one of the easiest to overlook:
You cannot simply publish in any newspaper you choose.
Your LLC generally needs:
One county-designated daily newspaper
and:
One county-designated weekly newspaper
Both must publish the LLC notice once per week for six successive weeks.
The exact newspaper-selection process depends on the county.
Kings County assigns newspapers.
Queens and the Bronx use rotating assignments.
New York County provides county-specific designations.
Suffolk County publishes approved daily and town-based weekly options.
Other counties have their own procedures.
That is why the safest approach is to verify the newspaper designations before spending money on publication.
Using the wrong paper can mean paying for six weeks of advertising that does not satisfy the requirement.
LLC Publication Online eliminates that uncertainty by handling the county-specific newspaper process for you. We prepare the notice, coordinate the required newspapers, track the six-week publication, collect the affidavits, and file the Certificate of Publication with the New York Department of State.
Need to publish your New York LLC?
Start your order with LLC Publication Online and let us handle the newspaper selection and publication process from beginning to end.
Start Your LLC Publication →Disclaimer: This article is provided for general informational purposes only and does not constitute legal advice. LLC Publication Online is not a law firm and is not affiliated with any county clerk, newspaper, the New York Department of State, or any government agency. Newspaper designations, approved lists, and county procedures can change. Current requirements should be verified before publication begins.