If you recently formed an LLC in New York, you may have been told that you need to publish a legal notice in two newspapers. One of the first questions business owners usually ask is: What exactly am I supposed to publish?
Although these notices are usually short, the wording matters. Leaving out required information, publishing incorrect LLC details, or using the wrong newspapers can create problems with your publication filing.
Below is a practical NY LLC publication notice example, followed by a detailed explanation of each element, common mistakes to avoid, and guidance on how LLC Publication Online can help complete the process.
Sample NY LLC Publication Notice
Here is an example for a fictional domestic New York LLC:
NOTICE OF FORMATION OF ABC DIGITAL STUDIO LLC. Articles of Organization filed with the Secretary of State of New York (SSNY) on September 15, 2026. Office location: Kings County. Principal business location: 123 Example Avenue, Brooklyn, NY 11201. SSNY has been designated as agent of the LLC upon whom process against it may be served. SSNY shall mail process to the LLC at 123 Example Avenue, Brooklyn, NY 11201. Purpose: any lawful act or activity.
This is only a sample. The exact wording for your LLC may be different depending on the information listed in your Articles of Organization, your county, your principal business location, your service of process address, whether your LLC has a registered agent, whether your LLC has a specific dissolution date, and whether the notice is for a domestic or foreign LLC.
Simple NY LLC Publication Notice Template
Here is a general template for a domestic New York LLC publication notice:
NOTICE OF FORMATION OF [LLC NAME]. Articles of Organization filed with the Secretary of State of New York (SSNY) on [FILING DATE]. Office location: [COUNTY] County. Principal business location: [PRINCIPAL BUSINESS ADDRESS, IF ANY]. SSNY has been designated as agent of the LLC upon whom process against it may be served. SSNY shall mail process to the LLC at [SERVICE OF PROCESS MAILING ADDRESS]. [IF APPLICABLE: Registered Agent: [NAME OF REGISTERED AGENT], [NEW YORK ADDRESS], upon whom process against the LLC may be served.] [IF APPLICABLE: The LLC shall dissolve on [DISSOLUTION DATE].] Purpose: [BUSINESS PURPOSE OR “ANY LAWFUL ACT OR ACTIVITY”].
Not every optional clause will apply to every LLC. Your notice should reflect the information applicable to your company.
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Start Your LLC Publication →What Information Must a New York LLC Publication Notice Include?
Under New York’s LLC publication rules, a notice containing the substance of the Articles of Organization must include specific information.
For a typical domestic New York LLC, the notice should address the following items.
1. The Exact Legal Name of the LLC
The notice should include the full legal name of the company exactly as it appears in the records of the New York Department of State.
For example:
ABC Digital Studio LLC
Do not casually shorten the name or omit the required LLC designation.
If the official company name is ABC Digital Studio LLC, do not publish ABC Digital Studio or ABC Digital Studios LLC.
A spelling error may seem minor, but publication documents ultimately need to correspond to the entity registered with the state.
Before publication begins, verify the legal name against your filed Articles of Organization or the New York Department of State business entity database.
2. The Date the Articles of Organization Were Filed
The notice should state when the Articles of Organization were filed with the New York Department of State.
For example:
Articles of Organization filed with the Secretary of State of New York (SSNY) on September 15, 2026.
The filing date is important because the publication requirement is connected to the formation of the LLC. If the LLC's effective date of formation is different from the filing date, the formation date may also need to be included. Do not guess this date. Use the official filing information.
3. The County Where the LLC Office Is Located
The notice must identify the New York county in which the office of the LLC is located.
For example:
Office location: Kings County.
Other examples might include:
- New York County
- Queens County
- Nassau County
- Suffolk County
- Westchester County
- Albany County
- Erie County
- Monroe County
This is especially important because the office county determines where publication takes place.
New York does not allow an LLC simply to choose any two newspapers in the state. The newspapers must satisfy the publication requirements associated with the appropriate county.
4. Principal Business Location, If the LLC Has One
The publication notice should include the street address of the LLC's principal business location, if there is one.
For example:
Principal business location: 123 Example Avenue, Brooklyn, NY 11201.
The principal business location is not necessarily the same thing as the mailing address for service of process.
For some LLCs, both addresses may happen to be the same. For others, they may be different.
The notice should reflect the information applicable to the specific LLC rather than automatically assuming that all addresses are interchangeable.
5. Secretary of State Designation for Service of Process
The notice must contain a statement that the New York Secretary of State has been designated as agent of the LLC upon whom process against the company may be served.
A typical version is:
SSNY has been designated as agent of the LLC upon whom process against it may be served.
This language is common in New York LLC legal notices and relates to service of legal process on the company.
6. Address Where the Secretary of State Should Mail Process
The notice must also identify the address where the Secretary of State should mail a copy of process received on behalf of the LLC.
For example:
SSNY shall mail process to the LLC at 123 Example Avenue, Brooklyn, NY 11201.
This address may be located inside or outside New York.
For that reason, business owners should not automatically assume that the address published in this part of the notice must be an Albany address or even a New York address.
Use the address reflected in the LLC's applicable formation information.
7. Registered Agent Information, If Applicable
Not every New York LLC appoints a separate registered agent.
However, if the LLC has a registered agent who is designated to receive process, the publication notice should include the registered agent's name and New York address together with the required statement concerning service of process.
For example:
Registered Agent: Jane Smith, 456 Madison Avenue, New York, NY 10022, upon whom process against the LLC may be served.
If your LLC does not have a separately designated registered agent, this section generally would not be added merely for the publication notice.
8. Specific Dissolution Date, If Applicable
Most LLCs are formed without a predetermined expiration date. They continue until dissolved under the operating agreement, applicable law, or another triggering event.
However, if your LLC was formed with a specific date on which it will dissolve, that date should be included in the notice.
For example:
The LLC shall dissolve on December 31, 2035.
If your LLC has no specific dissolution date, you would not normally add an arbitrary date to the publication notice.
9. Character or Purpose of the Business
The notice should state the character or purpose of the LLC's business.
Many general-purpose LLCs use concise language such as:
Purpose: any lawful act or activity.
Depending on the LLC and its formation documents, the notice may instead describe a more specific business purpose.
The wording should be consistent with the company's formation information and the nature of the LLC.
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Start Your LLC Publication →Full Example With All Common Elements
Here is a more detailed fictional example showing how the elements can fit together:
NOTICE OF FORMATION OF HUDSON CREATIVE LABS LLC. Articles of Organization filed with the Secretary of State of New York (SSNY) on August 20, 2026. Office location: Westchester County. Principal business location: 100 Main Street, White Plains, NY 10601. SSNY has been designated as agent of the LLC upon whom process against it may be served. SSNY shall mail process to Hudson Creative Labs LLC, 100 Main Street, White Plains, NY 10601. Purpose: any lawful act or activity.
Again, this example is illustrative. Your actual notice should be prepared from your LLC's own filing information.
Can the LLC Publish Its Articles of Organization Instead?
New York law generally allows publication of either:
- A copy of the Articles of Organization, or
- A notice containing the substance of the Articles of Organization.
In practice, LLCs commonly publish a concise notice.
That makes sense because newspaper legal advertising can be priced based partly on the length of the advertisement. Publishing a properly prepared notice can therefore be more efficient than publishing a longer formation document.
The key is making sure the notice still contains the information required by New York law.
Does the Notice Have to Use Exact Legal Wording?
New York law focuses on the substance of the information that must appear in the notice rather than requiring every LLC to use one identical sentence structure.
That is why you may see legitimate notices written in slightly different formats.
For example, one notice may say:
Office location: Nassau County.
Another may say:
Office: Nassau Co.
Similarly, one newspaper may use:
SSNY designated as agent of LLC upon whom process may be served.
Another may use:
Secy. of State of NY designated as agent of LLC upon whom process against it may be served.
Legal newspapers often use abbreviations to reduce the length of a notice. That can help control publication cost, especially when a newspaper charges based on words, lines, or characters.
What matters is that the required substance remains present and accurate.
Short-Form LLC Publication Notice Example
A newspaper may format a notice more compactly. A fictional shortened version might look like this:
Notice of Formation of ABC Digital Studio LLC. Arts. of Org. filed with Secy. of State of NY (SSNY) on 9/15/26. Office location: Kings County. Principal business location: 123 Example Ave., Brooklyn, NY 11201. SSNY designated as agent of LLC upon whom process against it may be served. SSNY shall mail process to 123 Example Ave., Brooklyn, NY 11201. Purpose: any lawful activity.
The format is shorter, but the key information remains.
Do not shorten or abbreviate your own notice merely to save money unless you are confident the required information remains clear and complete.
Where Must the LLC Publication Notice Be Published?
For a domestic New York LLC, the notice generally must be published in two newspapers in the county where the LLC's office is located.
The newspapers are designated by the county clerk.
One must be a newspaper printed daily.
The other must be a newspaper printed weekly.
Publication must occur once per week for six successive weeks.
This newspaper selection rule is important. You cannot simply search online for the cheapest newspaper in New York, place the notice there, and assume the publication requirement has been satisfied. A newspaper that is not properly designated for the publication requirement may not qualify.
Who Selects the Newspapers?
The county clerk designates the newspapers used for LLC publication.
Procedures can vary by county. In some counties, the clerk may provide specific newspaper designations based on the LLC information. In others, there may be established lists or procedures for obtaining the required designations.
This is one reason business owners often use a New York LLC publication service.
Instead of determining the newspaper requirements themselves, they can have the publication service coordinate the process.
How Long Must the Notice Run?
The notice must be published once each week for six successive weeks in both newspapers.
This does not mean six consecutive days.
It means the notice appears once per week during six successive weeks in each of the two required newspapers. Because the publication period alone spans approximately six weeks, it is wise to start soon after forming the LLC rather than waiting until the publication deadline approaches.
What Is the 120-Day LLC Publication Deadline?
A domestic New York LLC generally has 120 days after the effectiveness of its initial Articles of Organization to satisfy the publication and filing requirement.
This timeline includes more than simply placing an advertisement.
The process involves:
- Determining the correct publication county
- Obtaining the proper newspaper designations
- Preparing the notice
- Starting publication
- Completing six successive weeks
- Obtaining affidavits from the newspapers
- Preparing the Certificate of Publication
- Filing the Certificate and affidavits with the New York Department of State
Because the newspaper portion takes six weeks by itself, waiting until day 100 to think about publication is not a good strategy.
What Happens After the Six Weeks Are Complete?
Once each newspaper finishes publishing the notice, it issues an Affidavit of Publication.
The affidavit confirms information such as:
- The newspaper that published the notice
- Whether it is a daily or weekly newspaper
- The LLC involved
- The publication period
- The text of the published notice
- The newspaper's county designation
Since two newspapers are required, the LLC generally receives two affidavits.
These affidavits are essential to the next step.
Filing the Certificate of Publication
After publication is complete, the LLC must file a Certificate of Publication with the New York Department of State.
The Affidavits of Publication from the newspapers are attached to the Certificate.
The Certificate of Publication confirms that the publication requirement has been completed and that the newspapers used satisfy the applicable requirements.
The current New York Department of State filing fee for the Certificate of Publication is $50.
One detail deserves special attention: the LLC name and the Articles of Organization filing date on the Certificate of Publication should exactly match the Department of State's records.
A typo in your newspaper notice is undesirable. A mismatch in your final filing can also lead to delays or rejection.
What Happens If the Notice Contains a Mistake?
The answer depends on the nature of the mistake and when it is discovered.
If the LLC name, formation date, county, service of process information, or another required element is materially incorrect or missing, the issue should be reviewed before the Certificate of Publication is submitted.
However, New York law also addresses changes that happen after publication begins.
If information changes after the first weekly publication but before the sixth, the LLC may generally complete the remaining publications using the original notice without having to republish solely because of that later change.
Likewise, a change that occurs after the six-week publication period is complete does not automatically require the LLC to republish the formation notice.
That is different from publishing information that was already wrong when the notice was first prepared.
For that reason, the safest approach is to verify the information before the first publication runs.
Common NY LLC Publication Notice Mistakes
Using the Wrong LLC Name
The name should match the New York Department of State record.
Check spelling, punctuation, spacing, and the LLC designation.
Using the Wrong Formation Date
Use the actual filing date shown in the Department of State record. If the formation became effective on a different date, determine whether that information also needs to appear.
Publishing in the Wrong County
The publication county is tied to the county where the LLC office is located as stated in the formation filing.
Do not select another county simply because newspapers there are cheaper without first addressing the underlying filing requirements.
Selecting Newspapers Yourself Without Confirming Designation
New York does not allow just any newspaper to satisfy the requirement.
Using an unauthorized newspaper may mean the publication does not count.
Leaving Out the Service of Process Address
The notice should state where the Secretary of State will mail process served on behalf of the LLC.
Omitting Principal Business Location When Applicable
If the LLC has a principal business location that must be included, make sure it appears correctly in the notice.
Forgetting Registered Agent Information
If the LLC has a registered agent designated to receive process, the required information should be included.
Forgetting a Specific Dissolution Date
If the LLC has a defined dissolution date, include it.
Failing to State the LLC's Purpose
The notice should state the character or purpose of the business.
Stopping After the Newspaper Ads
Publication in the newspapers is not the last step.
The LLC still needs the newspaper affidavits and the Certificate of Publication filing.
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Start Your LLC Publication →Can You Write the LLC Publication Notice Yourself?
Yes. There is no requirement that an attorney or publication service draft a routine LLC publication notice.
You can prepare the notice yourself if you understand the requirements and have the correct information.
However, doing it yourself means you are also responsible for making sure:
- The notice contains all required information
- The information is accurate
- The county is correct
- The proper newspapers are used
- Publication runs for six successive weeks
- Both affidavits are obtained
- The Certificate of Publication is properly prepared and filed
Many business owners use a publication service because they would rather not manage those details themselves.
Is a Lawyer Required to Publish an LLC in New York?
Generally, no.
Routine LLC publication does not normally require you to hire an attorney.
An attorney may be appropriate if you need legal advice about your entity, business structure, office location, amendments, litigation, or other legal matters.
For straightforward publication, many LLC owners either complete the process themselves or use an LLC publication service.
Domestic vs. Foreign LLC Publication Notices
The sample notices in this article focus on domestic New York LLCs — companies originally formed under New York law.
Foreign LLCs have a separate publication requirement after applying for authority to conduct business in New York.
A foreign LLC notice may contain additional information, including:
- The foreign LLC's legal name
- A fictitious New York name, if applicable
- The original jurisdiction of formation
- The original formation date
- The New York Application for Authority filing date
- The New York office county
- Service of process information
- Information about the office where the foreign LLC's formation records are maintained
- The LLC's business purpose
Do not automatically reuse a domestic LLC notice template for a foreign LLC.
If your company was formed in Florida, Delaware, Wyoming, New Jersey, California, or another jurisdiction before registering in New York, use the foreign LLC publication requirements that apply to your company.
Example of a Domestic Notice vs. Foreign Notice
A domestic LLC notice might begin:
Notice of Formation of ABC Digital Studio LLC. Articles of Organization filed with the Secretary of State of New York...
A foreign LLC notice may instead begin along the lines of:
Notice of Qualification of ABC Digital Studio LLC. Authority filed with the Secretary of State of New York...
The foreign notice then includes information about the company's original jurisdiction and authorization in New York.
This distinction is important because the legal event being published is different.
A domestic LLC is publishing notice of its New York formation.
A foreign LLC is publishing notice of its authority to do business in New York.
Do You Need to Include the LLC Owner's Name?
For a typical domestic New York LLC publication notice, the names of the members or owners are not automatically among the standard notice elements simply because they own the company.
The required notice focuses on information about the LLC itself, including its name, formation, county, business location where applicable, service of process, any registered agent, dissolution date if applicable, and purpose.
Do not add personal information simply because you assume it is required.
Does the Publication Notice Need an EIN?
No. A federal Employer Identification Number, or EIN, is not a standard required element of the New York LLC formation publication notice.
Your EIN is used primarily for federal tax and business identification purposes. It generally should not be inserted into a legal newspaper notice unless there is a specific reason requiring it.
Does the Notice Need a Phone Number or Email Address?
A phone number and email address are not standard publication notice requirements.
The legal notice is not a marketing advertisement. Its purpose is to provide the information required under New York LLC law.
Avoid adding unnecessary personal or business contact information unless it is specifically needed.
Does the LLC Website Need to Be Listed?
No. Your business website is not a standard required element of the LLC publication notice.
The publication notice should focus on legally required entity information rather than promotional details.
Can the Same Notice Run in Both Newspapers?
Generally, the substantive LLC notice published in the two designated newspapers should contain the required information about the same LLC.
The newspapers may format or abbreviate legal notices differently according to their publication standards.
What matters is that the notices contain the required information and that each qualifying newspaper publishes the notice for the required period.
Can the Notice Be Published Online Instead of in a Newspaper?
Simply putting the notice on your website, social media account, online directory, or general digital news site does not substitute for the statutory newspaper publication requirement.
New York law requires publication through qualifying newspapers designated for the applicable county.
A newspaper may also publish its print content online, but that does not eliminate the underlying newspaper publication requirement.
How Much Does a NY LLC Publication Notice Cost?
There is no single statewide newspaper price.
Publication costs vary based on:
- County
- Newspaper rates
- Length of the notice
- Daily vs. weekly newspaper pricing
- Whether the LLC is domestic or foreign
- Service provider fees
- Certificate of Publication filing costs
- Any additional processing charges
Some New York counties are relatively affordable, while publication in New York City counties can cost considerably more.
That is why the same basic legal requirement may cost one LLC significantly more than another.
At LLC Publication Online, our goal is to keep publication pricing competitive by using technology, automation, and streamlined workflows to reduce unnecessary administrative cost.
Can a Shorter Notice Save Money?
Potentially.
Some newspapers price legal notices partly according to their length. A concise notice using accepted abbreviations may therefore cost less than unnecessarily verbose wording.
However, saving a few words is not worthwhile if the result omits legally required information.
The priority should always be:
Accurate first. Concise second.
A properly structured legal notice can often accomplish both.
How LLC Publication Online Makes the Process Easier
Preparing the notice is only one part of New York LLC publication.
LLC Publication Online helps manage the entire process, including:
- Reviewing LLC information
- Preparing the publication notice
- Coordinating the required newspapers
- Starting publication promptly
- Tracking the six-week publication period
- Collecting newspaper affidavits
- Preparing the Certificate of Publication
- Filing the Certificate of Publication
- Providing completion records
Our approach combines technology, automation, and process oversight to reduce repetitive administrative work and keep the service efficient.
For business owners, that means fewer phone calls, fewer forms to track, and less uncertainty about what happens next.
Step-by-Step: From LLC Formation to Completed Publication
Step 1: Form the LLC
File the Articles of Organization with the New York Department of State.
Step 2: Confirm Your Filing Information
Verify the exact LLC name, Articles filing date, county, business address information, and service of process address.
Step 3: Determine the Required Newspapers
The county clerk designates the qualifying daily and weekly newspapers.
Step 4: Prepare the LLC Publication Notice
Use the information from the LLC's formation records to prepare a notice containing the required substance.
Step 5: Submit the Notice to Both Newspapers
Arrange publication with the designated daily and weekly newspapers.
Step 6: Publish for Six Successive Weeks
The notice runs once each week for six successive weeks in both newspapers.
Step 7: Obtain the Affidavits
After publication is complete, each newspaper issues an Affidavit of Publication.
Step 8: Prepare the Certificate of Publication
Complete the Certificate using information that matches New York Department of State records.
Step 9: File With the New York Department of State
Submit the Certificate of Publication with both affidavits and the required state filing fee.
Step 10: Keep Your Records
Retain copies of the affidavits, Certificate of Publication, state confirmation, and related publication documents with your LLC records.
NY LLC Publication Notice Checklist
- LLC name matches state records
- Articles of Organization filing date is correct
- Formation date is included if different from the filing date
- Correct New York county is listed
- Principal business street address is included if applicable
- Secretary of State agent language is included
- Correct service of process mailing address is included
- Registered agent information is included if applicable
- Specific dissolution date is included if applicable
- Business purpose is included
- Daily newspaper is properly designated
- Weekly newspaper is properly designated
- Publication schedule covers six successive weeks
A few minutes of verification before publication begins can prevent weeks of unnecessary delay later.
Frequently Asked Questions About NY LLC Publication Notices
What is a NY LLC publication notice?
A NY LLC publication notice is a legal newspaper notice containing required information about a newly formed New York LLC. It is used to satisfy part of New York's LLC publication requirement.
What should an LLC publication notice include in New York?
A domestic LLC notice generally includes the LLC name, Articles of Organization filing date, formation date if different, office county, principal business street address if any, Secretary of State service of process information, registered agent information if applicable, a specific dissolution date if applicable, and the character or purpose of the business.
How many newspapers do I need to use?
A domestic LLC generally publishes in two county-designated newspapers: one daily newspaper and one weekly newspaper.
How long must the notice be published?
The notice must run once per week for six successive weeks in both newspapers.
Can I choose any newspaper?
No. The newspapers must satisfy the designation requirements for the county where the LLC office is located.
Does the LLC owner need to be named in the notice?
The owner's name is not automatically a standard required element of a domestic LLC publication notice merely because the person owns the LLC.
Do I need to include my EIN?
No. An EIN is not a standard required element of the New York LLC formation publication notice.
Do I need to include my website?
No. A website is not a standard required element.
Can I use abbreviations in the notice?
Legal notices commonly use abbreviations, but the notice still needs to contain the required information clearly and accurately.
Can I publish online instead of in newspapers?
A general online posting does not replace the statutory newspaper publication requirement.
What happens after the notice finishes running?
Each newspaper provides an Affidavit of Publication. The LLC then files a Certificate of Publication with the New York Department of State and attaches the affidavits.
How much does the Certificate of Publication filing cost?
The current New York Department of State filing fee for a domestic LLC Certificate of Publication is $50.
What happens if I miss the 120-day deadline?
The LLC's authority to carry on, conduct, or transact business in New York may be suspended. The issue can generally be cured later by completing the publication requirement and filing the required proof of publication.
Do I need an attorney to prepare the publication notice?
An attorney is not generally required for a routine publication notice. However, you should consult an attorney if you need legal advice about your specific LLC or circumstances.
Can LLC Publication Online prepare the notice for me?
Yes. LLC Publication Online can help prepare the notice and manage the publication process, including newspaper coordination, publication tracking, affidavit collection, Certificate of Publication preparation, and filing support.
Final Thoughts: Get the NY LLC Publication Notice Right the First Time
A New York LLC publication notice may be short, but it is an important part of the state's post-formation requirements.
The notice needs to contain the correct information. It must be published in the appropriate county-designated newspapers. It must run for six successive weeks. After publication, the affidavits must be collected and the Certificate of Publication must be filed with the New York Department of State.
The easiest way to avoid unnecessary delays is to verify your LLC information before publication begins. Check the exact LLC name. Confirm the filing date. Verify the county. Use the correct service of process address. Include any additional information that applies to your company.
And remember: the newspaper notice is only one part of the process.
LLC Publication Online helps take care of the entire New York LLC publication requirement from notice preparation through final filing. We coordinate the newspapers, track the publication period, collect the affidavits, prepare the Certificate of Publication, and help complete the process with the New York Department of State.
If you recently formed a New York LLC and need to complete publication, you can start your order online and let us handle the administrative work for you.
Ready to publish your New York LLC?
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Start Your LLC Publication →Disclaimer: This article is provided for general informational purposes only and does not constitute legal advice. LLC Publication Online is not a law firm and is not affiliated with the New York Department of State or any government agency. Publication requirements may depend on the facts of a particular LLC. Consult a licensed attorney if you need legal advice regarding your specific circumstances.